Our Founder | Meet the Founder

Chesta, the visionary behind Indicharkha, embodies the spirit of slow fashion. A globetrotter with a heart that beats for fashion and a mind that craves change, she believes in the philosophy that fashion should not be fast, fleeting, or wasteful. Instead, it should be thoughtful, timeless, and deeply connected to the people and the planet. “Fashion should be a love affair, not a fleeting romance,” she says, encapsulating her belief that the garments we wear should carry stories, memories, and values.

Her journey through the bustling streets of Milan, the artisan markets of Marrakech, and the tranquil coasts of Bali have left her with an appreciation for beauty. She has drawn inspiration from every corner of the world, blending diverse cultures and craftsmanship into her design ethos. A fierce believer in quality over quantity, Chesta envisions fashion that is timeless and thoughtful.

Chesta's innate sense of style reflects her eclectic personality— minimalist yet bold, elegant yet adventurous. She is drawn to the interplay of textures and finds beauty in simplicity. Simplicity that is deliberate, refined, and always packs a punch. Whether it's experimenting with earthy fabrics or designing bold, statement pieces, Chesta has a unique flair for blending the old with the new, the traditional with the avant-garde.

Also, as someone deeply connected to the environment, she has long been conscious of the impact her choices have on the planet. This consciousness permeates every aspect of her life—from the brands she supports to the food she eats, and of course, the fashion she creates. She believes that fashion should not only make you look good but also feel good—both ethically and emotionally. With an eye for detail and a love for craftsmanship, she set out to build something meaningful—an antidote to the excesses of the fashion world. For her, the essence of true style is about creating pieces that reflect the soul, not just the season.

With a magnetic personality, she is quite some lady with a balance of wisdom and curiosity. Her fashion philosophy is simple: create what matters, wear what you love, and always, always stay true to yourself!